Start and Grow a Pressure Washing Business

Thinking about a pressure washing business? You’re not alone. Homeowners and landlords need clean exteriors all year, and they’re willing to pay for fast, reliable service. This guide breaks down the basics – from pricing and equipment to marketing and handling tough jobs like mold.

What Customers Really Want

Most callers want a quick, spotless result. They ask how long it will take, whether the pressure will damage paint, and if mold will disappear. Answering these questions up front builds trust. For example, let them know a typical house takes about two to three hours, depending on size and surface condition. Mention you’ll protect plants and windows, and that you use the right pressure setting for each material.

Setting Prices That Work

Pricing is the biggest hurdle for new owners. Look at local rates – in 2025 the average price for a full‑house wash is £150‑£250. Adjust for square footage, height, and extra services like driveway or deck cleaning. Add a small surcharge for tough mold removal; many customers don’t realize the extra time and chemicals involved.

When you quote, break the cost down: labor, water use, chemicals, and travel. Transparent numbers help customers compare you to competitors and avoid surprise fees later.

Equipment is another cost you can’t ignore. A reliable pressure washer with at least 3000 PSI and a variable‑flow pump will cover most jobs. Pair it with a set of nozzles, a surface cleaner, and a hose reel. Buying a quality machine upfront saves money on repairs and keeps your service professional.

Marketing doesn’t have to be expensive. A simple website that lists your services, shows before‑and‑after photos, and includes a short video of you in action can attract local searches. Use keywords like "pressure washing business" and "exterior cleaning" in your page titles and meta descriptions.

Ask satisfied clients for reviews. Positive feedback on Google and social media boosts your ranking when people search for "pressure wash near me". Offer a discount for referrals – it’s cheap and brings in new leads.

Safety matters, too. Wear goggles, gloves, and boots. Keep a pressure‑safe distance from windows and delicate surfaces. Explain to customers why you’ll use a lower pressure setting on painted walls to avoid damage.

Finally, keep learning. The industry evolves with new eco‑friendly cleaners and better mold‑removal techniques. Reading articles about pressure washing time estimates and mold facts helps you stay ahead of the competition.

With clear pricing, solid equipment, and good communication, your pressure washing business can become the go‑to service for homeowners who want a fresh look without the hassle.